SECRET SAUCE

Concept, Art Direction
Chuck Studios, Jozef Houben

To introduce a new and upcoming food director for Chuck Studios I was asked to help out with one of his films. 

The film was created around a fictional product that we developed.

The product is called secret sauce. It has a mysterious origin. Helping those in need of some cooking skills by taking over their body. I loved being part of this project from beginning to end. 

We came up with a product and its properties and looks. Around this, we wrote and rewrote a script where the main character has to cook for his girlfriend and is unexpectedly helped by the little bottle of sauce. The bottle comes in takes over his body and together they cook the most amazing meal. SECRET SAUCE There when you need it most!